Lifter Stix
Lifter Stix is the best-kept secret to a lifted, sculpted look—and in this campaign, we bring that secret to life. Inspired by the iconic world of Charlie's Angels, we introduce a trio of elite agents operating out of a top-secret, high-tech lair, led by Shay Mitchell. Each agent embodies a distinct sculpted look, showcasing the versatility of Lifter Stix and the different ways to lift, define, and enhance. Blending sleek, tech-driven visuals with a luxe, elevated aesthetic, the campaign cuts through an oversaturated face category—turning contouring into a covert operation and positioning Lifter Stix as the ultimate beauty insider secret.
TV :15
“It’s our best kept secret.”
The Sculptor - Education Social :10
The Minimalist Education Social :10
The Snatchural - Education Social :10